Everyone knows about hyperlinks – the highlighted text and images that we can click on to take us from one page to the next on the web. In the case of a text link, there is a simple piece of HTML code behind the link. For example, consider this link to Angie’s site.
If you look [...]

A lot of the traffic to YLF comes from search engines like Google, Yahoo and Live.com. This is easily the highest volume source of new readers right now. So it is important how YLF “ranks” for keywords that relate to YLF subject matter. For example, when someone goes to Google and searches for “smart casual [...]

During July our traffic from Google, which had been growing steadily since we launched YLF in 2005, suddenly dropped more than 50%. To combat this I installed the All in One SEO Pack plugin, removed meta descriptions altogether, and resubmitted the sitemap.
Well, something worked. Our traffic returned to pre-plunge levels a few days ago. Courtesy [...]

Most websites get a lot of their traffic from search engines. I lifted the chart below from YLF’s Google webmaster statistics and it shows that 41% of our traffic comes from search engines, 32% comes from direct traffic (people typing in the URL or clicking on a link in an email message) and 27% comes [...]

Every few months I spend some time trying to get YLF a little more exposure through directories, which catalog websites much like Yahoo did in the early days of the web. The process is often manual – the directories have real people that review sites and ensure that they get listed in the appropriate [...]

Our traffic from Google organic search is still way down at youlookfab.com. About 3 weeks ago it dropped more than 50%, and has stabilized at that level. Pretty alarming, given that this represented more than half of our organic search traffic.
Since the plunge I have…

Installed the All in One SEO Pack plugin. Google’s content analysis [...]